Social Media seems to be the biggest shift in the social sphere since in the Industrial Revolution.

Social media uses the wisdom of crowds to connect information. It includes forums, message boards, blogs, wikis, podcasts, pictures, videos and others.

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Apple store has revamped their policy on ‘overtly sexual content,’ and has started removing overtly sexual apps. Apple mentions in its SDK kit that “Applications must not contain any obscene, pornographic, offensive or defamatory content or materials of any kind (text, graphics, images, photographs etc.), or other content or materials that in Apple’s reasonable judgment may be found objectionable by iPhone or iPod touch users.” READ THE FULL ARTICLE >>

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Google introduced Asynchronous Tracking code for all users in the setup panel for the following reasons.

• Faster tracking code load times for your web pages due to improved browser execution
• Enhanced data collection and accuracy
• Elimination of tracking errors from dependencies when the JavaScript hasn’t fully loaded

The _gaq object is what makes the asynchronous syntax possible. It acts as a queue, which is a first-in,first-out data structure that collects API calls until ga.js is ready to execute them. To add something to the queue, use the _gaq.push method.
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We can notice Google turning more and more social from the updates that are happening day-to-day in Google and its products. Google apart from being the best search engines when compared to Yahoo and Bing, wishes to bring more social features to beat Social networking sites like Facebook and Twitter.

It has become a challenge for Google to meet the real time world. You can see the social update from the Google Team like bringing real time search which includes tweets in search result pages, Social Search, Share icon added in the Google Toolbar, Sidewiki, Google Wave and Google adds another one new feature to the above list. The Google Buzz in your Gmail and Mobile.
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Ad copy plays vital role in an online advertising for generating leads. Main goal factors for ad copy are CTR and conversion rate. Best ways to increase CTR and conversion rate are Call to action in adcopy and trustability. This trustabilty can be obtained by including trade mark, copy right symbols etc.

In this post I have come up with various types of shortcuts for managing your AdWords account using AdWords editor. I just want to share it with you. You can find the list of short cuts below to improve efficiency of your work.
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