New AdWords Reports in Google Analytics: Impressive as usual

Google has announced new AdWords report sets in Google Analytics that will help view more specific and detailed reports. These new reports can offer more insight on what happens after a visitor clicks on your ads. The previous report sets, inspite of their advanced and detailed reporting do not offer this particular facility. But the new reports provide additional data, like actual search query etc. which were not available in Analytics previously. In the upcoming weeks, Google will be...

Adwords Editor Shortcuts to Shorten Your Time

Ad copy plays vital role in an online advertising for generating leads. Main goal factors for ad copy are CTR and conversion rate. Best ways to increase CTR and conversion rate are Call to action in adcopy and trustability. This trustabilty can be obtained by including trade mark, copy right symbols etc. In this post I have come up with various types of shortcuts for managing your AdWords account using AdWords editor. I just want to share it with you. You can find the list of short cuts...

5 Quick Google Adwords Tips That Your Boss Would Love

Are you in the level of beginner or an intermediate or a professional to Google Adwords?  If so then you need to know what should be the top and basic tips to drive your adwords campaign successfully. If you are not aware of these tips you could end up losing money instead of gaining money. Here is the top 5 lists to start your Adwords campaign without any hiccups. 1) Systematic approach to campaign management: Manage your campaign with theme based Adgroups and keywords. Keep following...

Opportunities Tab Available in all English-language Google Adwords Account

2009 has been a busy year for Google Adwords. Google Advertising has great resources for new and current advertisers who are advertising with Adwords. Last week Google expanded the beta version of the ‘Opportunities Tab‘ in the Google AdWords interface. Currently it is fully available in all English language accounts. Before it was available only to US advertisers, UK and Australian advertisers. Purpose of Opportunities tab: Do you know the purpose of new feature “Opportunities...

Google Adwords New Interface Features

Google Adwords Interface is getting better and better with many user friendly features. As a follow up to the Google Adwords beta version success, the search giant has introduced this new Adwords interface loaded with many new features. This post will mainly discuss the following features: Creating Custom Alerts Filter options Spreadsheet Editing Creating Custom Alerts: Custom Alert is available in the 'More actions' dropdown box as shown in the below window 1. When you click...