Asynchronous Tracking Code Migration from ga.js.

Google introduced Asynchronous Tracking code for all users in the setup panel for the following reasons. Faster tracking code load times for your web pages due to improved browser execution Enhanced data collection and accuracy Elimination of tracking errors from dependencies when the JavaScript hasn't fully loaded The _gaq object is what makes the asynchronous syntax possible. It acts as a queue, which is a first-in,first-out data structure that collects API calls until ga.js is...

Google Analytics Introduces Predefined Filters

Google Analytics has recently updated the filter manger by introducing predefined filters. With this now you have an option to select either Custom filters or Predefined filters. The predefined filters are, Exclude/Include only Traffic from a domain: Use this filter to exclude/include only traffic from a specific domain, such as an ISP or company network. Exclude/Include only all traffic from an IP address: This filter works to exclude/include only clicks from certain sources. You...

Tracking multiple domains through a single Google Analytics account

Data accuracy is crucial in gaging a website's performance through Analytics statistics. If you are a webmaster who has multiple domains/subdomains and want to track the performance of all them, you can do so through a single Google Analytics account. Here's how to do it: Let's assume you have three domains – www.a.com, www.b.com and www.c.com and want to track the performances of all these through a single Analytics account. Step 1: Create separate Google Analytics accounts for the...

Merge Your Google Adwords with Analytics – Auto and Manual Tagging

Google Analytics helps you monitor, track and analyze your online marketing campaigns such as paid search campaigns (PPC), banner ads, email marketing and other online programs. Here, I have detailed on the tracking of paid campaigns. How to track your Paid campaigns: There are two ways to track your paid campaigns (PPC) 1. Auto-tagging: For Google Adwords: Go to My Account >> Account Preferences and enable auto-tagging. This lets Google Analytics to automatically produce reports...