Google Analytics helps you monitor, track and analyze your online marketing campaigns such as paid search campaigns (PPC), banner ads, email marketing and other online programs. Here, I have detailed on the tracking of paid campaigns.
How to track your Paid campaigns:
There are two ways to track your paid campaigns (PPC)
1. Auto-tagging:
For Google Adwords: Go to My Account >> Account Preferences and enable auto-tagging.
This lets Google Analytics to automatically produce reports...