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Dear reader

At the outset, let me take this opportunity to wish each one of you a very happy, creative and forward-looking new year. At DCI, we

started 2018 on the same note – utilising the month to launch our brand new mobile app business consulting services and revamping the working space at our Indian office.

Keeping in line with our tradition of knowledge sharing, this month, we published an insightful infographic on ‘Predicting Consumer Behaviour with Data Analytics’ that will help business owners and app developers understand the importance of predictive modelling through interesting graphics and powerful stats as opposed to heavy prose.

Here’s a rundown of what transpired at DCI in January 2018:

Working Space Upgrade: DCI V2.0 Unveiled in the New Year

Creativity beyond barriers and innovation across borders, the motto of the experts at DCI, seems to have found place in the architecture of the working space of the company’s India office that was recently renovated. The new interiors have surfaced from breaking down the walls of individual cabins to create a large working area shared by the entire team, fostering open communication and more interaction between the team members.

Launch of Mobile App Business Consulting Services

DCI recently launched mobile app business consulting services to help app developers present their apps in the right fashion to the audience, ensuring they stand out in the crowded milieu of the mobile app stores. The team at DCI has designed and launched hundreds of mobile apps, which means, we are poised to design the right marketing strategy for your app, ensuring it is seen by your targeted audience to increase engagement and conversions.

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Predicting Consumer Behaviour with Data Analytics: An Infographic

A great promotional idea can fall flat on its face if it hits the right audience at the wrong time. In today’s highly competitive scenario ruled by exceptionally demanding users that have the luxury of choice, the only way an app can rise in popularity is through a well-thought out marketing strategy backed by consumer behaviour analysis.
With m-commerce poised to reach $284 billion by 2020, business owners and app developers must acquaint themselves with data analytics to predict consumer behaviour in order to push their app forward. To this end, DCI has launched an interesting Infographic on the topic that simplifies important trends through stats and examples, making it a must read.

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