Singhania

Project Description

Singhania, a clothing brand in Hyderabad, Telangana, that deals in exclusive handcrafted silk sarees and fabrics wished to increase their online sales, as well as, customer footfall in their brick and mortar store. The team at DCI employed cutting-edge technology to analyse the performance of their existing site and built customer portfolios to deploy an integrated digital marketing campaign featuring SEO, organic social media marketing and paid ads. Within 2 months, the company hit a record number of online sales and achieved 600% ROAS – a staggering achievement.