Ekspans – The B2B Network – Platform for Entrepreneurs
About the App
Ekspans is a digital-first B2B networking platform built to empower entrepreneurs, professionals, and small business owners by enabling meaningful connections through curated interactions and events. With a mission to foster a collaborative business ecosystem, Ekspans blends online and offline engagement through signature initiatives such as Networking Nukkad and the Global Link Event Expo. The platform also hosts virtual expos in niche sectors like Ayurveda and Ceramics, encouraging focused community participation and business networking.
Challenges:
- Competitive Positioning
- Lead Quality
- Brand Awareness
- Offline Engagement
- App Registration
- Install Curation
Our Marketing Solution
DCI implemented a holistic marketing strategy encompassing social media advertising, personalized email nurturing, and event-centric promotions. This integrated campaign aimed to enhance brand visibility, boost app adoption, and foster meaningful user engagement across digital and offline channels.
Results
Dot Com Infoway’s campaign delivered strong results, generating over 2,500 high-quality leads, 4,500+ app registrations, and 15000+ curated installs. Offline events like Networking Nukkad and the Global Link Expo saw high turnout, enhancing Ekspans’ community presence. Virtual expos in Ayurveda and Ceramics drew targeted participation. The efforts significantly boosted brand visibility, user engagement, and platform adoption in a short span.
