A survey about iPad reveals that astonishing 86 percent of iPad users prefer free content, subsidized by adverts.
This survey was conducted by a research firm called Mobile Marketing Watch. According to this survey only seventh of those surveyed said that they like to pay for the magazine or a TV program on the iPad. It also revealed that iPad users download an average of 24 apps and 6 out of them are paid.
The more astounding fact is on average, they are willing to pay only $2.60 for a content. Most of them use iPads for searching (97 percent) and for web browsing and email (91 percent). 70 percent of them use it for reading, two thirds of them listen to music and 50 percent of the users regularly watch video content.
This recent survey reveals that Apple iPad usage is not very different from PCs.
You've spent months perfecting your SEO strategy, climbing the rankings, and suddenly your traffic plummets. Welcome to a new reality where Google's AI Mode Rankings are reshaping how content gets discovered and consumed. Traditional SEO playbooks are quickly becoming...
Your sales team just missed another qualified lead because it came in at 2 AM on a weekend. Your marketing campaigns are running on autopilot but aren't adapting to real-time customer behavior changes. Meanwhile, your competitors are closing deals...
Your business app crashes during a crucial client presentation because of poor connectivity. Your customers abandon their shopping carts because your e-commerce app takes forever to load product recommendations. Sound familiar? These scenarios are becoming increasingly unacceptable as mobile...
Parasite SEO, a strategy leveraging the inherent authority of established third-party websites to achieve rapid search engine rankings, has emerged as a significant, albeit controversial, tactic in the digital marketing landscape. This approach enables content creators to bypass the...
It's 3 AM, and a patient experiencing chest pain needs immediate medical advice. Traditional healthcare would require an emergency room visit, long wait times, and enormous costs. But with today's healthcare mobile applications, that same patient can instantly connect...
You've invested thousands in developing the perfect e-commerce app, but downloads are trickling in at a snail's pace. Sound familiar? You're not alone. With over 5 million apps competing for attention across app stores, App Marketing for E-commerce has...
When your meticulously crafted content remains invisible in search results despite your best SEO practices, it's a frustrating wake-up call. The reality is stark: if Google isn't indexing your pages, they simply don't exist in the digital world. Recent...
In the ever-evolving digital landscape of 2025, standing out in the crowded app marketplace requires more than just a great idea; it demands a strategic approach to App Store Optimization (ASO). With millions of apps vying for attention, implementing...
In 2025, AI-generated video advertising is redefining how brands create and deliver content. From lightning-fast production to hyper-personalized campaigns, AI tools like Veo 3, Kling, ElevenLabs, and Flow are transforming video marketing into a data-driven, scalable powerhouse. This infographic...
You've poured your heart, soul, and maybe your entire savings into developing the perfect app. It's sleek, functional, and solves a real problem. But three months post-launch, you're staring at download numbers that barely crack double digits. Sound familiar?You're...