Apple quietly rolled out some changes in May that have significantly changed the way that the App Store's game section works when it comes to game downloads. The App Store has moved towards human editorial content, and has done...
It has been long predicted that mobile usage would soon overtake desktop usage, and the evidence gathered from various studies and surveys definitely proves it has. With mobile internet usage growing exponentially by the year, development companies are now...
While it may come as a surprise, Facebook wants to be the latest tool in your toolbox to reduce mobile app churn. The company has been tracking its mobile advertising with a variety of new techniques and metrics for...
In an ever-changing business environment, organizations look to invest time and resources on marketing channels that are measurable, dependable, and profitable. Email marketing is a powerful means of business promotion in today's world of cut-throat competition. A well-planned email...
Starting with Google Play Store version 5.7.6, users will probably notice a number of minor, while significant, changes. The Play Store is one of the elements of the Android operating system that can be upgraded on its own, so...
Facebook has recently introduced Carousel Ads in their mobile apps, which allow for multiple items, such as images, to be displayed in a carousel as opposed to individual ads. With this change, Facebook expects to reduce advertiser costs allowing...
Twitter has been making a lot of changes in their app space lately, and just took a big leap forward in improving monetization. Twitter is now letting video advertising automatically allow app installs on their mobile apps, having introduced...
Those looking for better analytics for their iOS apps just got a boost as Apple has introduced a number of new changes and tools to their App Analytics to help app developers get a better grasp of just how...
As one of the pioneering app developing agencies in India, we are proud to announce the launch of an exciting new service for Apple Watch app developers -- the first of its kind in the world. The service is...
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