Forix Mobile – Internet Marketing Case Study

Search Engine Optimization Case Study 03 – Forix Mobile

The Client
Forix is a mobile and web development firm headquartered in Portland, Oregon with an office in Seattle, Washington. Forix engineers a wide range of mobile applications for the iPhone, iPad, BlackBerry, Android and Windows Mobile platforms. Whether it is for smartphones or tablets, the experienced development team at Forix has everything covered.

The Challenge
Forix had embraced mobile application development early on by identifying the potential in the mobile space and to support the rapidly growing demand in the US. Forix wanted to establish itself online so that it could help small and medium-sized businesses go mobile. It was in need of a digital platform to do so.

The Solution
Dot Com Infoway helped Forix in building Forix Mobile, a website that covers all areas of the firm’s mobile expertise. The site enabled Forix to channelize all its mobile app development efforts in a more efficient manner.

Dot Com Infoway assisted Forix with a search engine-oriented, optimized website building process by defining clean information architecture, choosing keywords, performing on-page SEO activities and with a content-focused link building promotion campaign.

Dot Com Infoway also helped in establishing Forix Mobile as a top resource in Google for multiple locations in the US covering a wide geographical scope from San Diego to Boston and Portland to Phoenix.

The Results
” DCI has proven to be a key strategic partner, utilizing only white hat optimization tactics. This has not only allowed our online presence to grow, but DCI’s efforts have stood the test of time as search engines continually adjust their algorithms. We are grateful to have an SEO partner who can adapt so quickly and deliver results this consistently. “
– Brian Taylor
VP, Business Development at Forix

Traffic
From its inception in January 2011, Forix Mobile has seen a 5-fold increase in traffic till March 2013.

Forix Mobile traffic

Localized Keyword Rankings
As of April 2013, Forix has achieved the Top 3 positions in search engines for a wide range of localized keywords.

Forix Mobile keyword

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