White Papers

Guide To Help SMBs Build A Solid Online Presence For Marketing Success

Guide To Help SMBs Build A Solid Online Presence For Marketing Success Beginners especially the ones on the route to business success encounter myraid of challenges. Nonetheless, with the advent of online marketing, it is possible to leapfrog to a prominent business. Here is a guide to assist small and medium sized businesses (SMBs) on [...]


SEO SWOT Analysis: Maximize your Search Marketing Efforts for Good Results

Regardless of your experience level, developing an effective SEO strategy is something that must be accomplished in order to understand the needs of your company and meet and exceed those needs. It can be difficult to know where to start or even how to begin this daunting process. However, utilizing the SWOT technique can easily […]


Opportunities and Keys for Success in Social Media Advertising

There are many successful digital marketing pioneers who have successfully used social media to further their goals. This proves that it’s foolish not to pay attention to what they are doing and put these tried and true methods to work for yourself. There are many approaches, however, there are some that score the biggest returns […]


How to Create a Marketing Plan for a Mobile App Launch

There are over a million apps each on the Google Play Store and the Apple Store, so the environment for launching the next great app is more competitive than ever. Because of this, planning out a launch is more important, arguably, than almost anything else besides app development itself. The key to a successful app […]


How mobile app development is revolutionizing healthcare Industry?

The mobile technology is one of the most significant technologies that are revolutionizing the health care industry in a great deal, not only in the United States but also in the entire world. The impact realized from the development of the different mobile apps ranges from promoting healthy living, managing wellness, and availing invaluable health […]


Mobile Web Apps vs. Mobile Native Apps

With increased focus on mobile apps these days, many are studying the distinction between web apps and native mobile apps as they move towards the mobile web. The increase in mobile application usage is skyrocketing, with little chance of slowing down as the market landscape continues to become mobile dominant.


How to plan for successful app launch

This white paper helps developers gain a better understanding of how to properly lay the groundwork for the creation of a winning mobile app.


White paper Android by 2012

Android is the latest Mobile Operating System, backed by Open Handst Alliance which is led by Google. This paper reveals the future of Android and anticipated improvemnts in the OS by 2012


White Paper on Mobile OS and efforts towards open standards

This paper is the outcome of a simple study on the “Ongoing Mobile OS war” and the efforts taken by the players towards open standards.