For a platform that was once made to make communication (and life) easy for gamers, Discord has certainly come a long way. In the US alone, it receives hundreds of millions of users monthly – enough to turn the eyes of every digital marketing agency out there.
Make no mistake, Discord is still a modern gamer’s paradise. It’s just that it’s beginning to shed its “social media for gamers only” reputation, as evidenced by its rise as an all-around streaming and communications platform that can serve everyone.
Without a doubt, it needed to undergo that evolution to make Discord marketing not only viable but actually favored by marketers in the same vein as social media marketing. And, evolve it did, despite the bumps and hurdles it encountered along the way.
It turned into a platform where individuals and groups with special interests can build communities and maintain connections conveniently. It didn’t take long for it to become a treasure trove for every mobile app marketing agency, in short.
Indeed, now’s the ripe time to start marketing on Discord. If you’re still having doubts or are still unclear about the nothing short of the explosive growth of this platform in this regard, then let this infographic dispel any lingering cloud of uncertainty once and for all.
By so doing, you’ll also gain valuable insights on how to hone your Discord marketing strategy based on your goals, whether it’s maximizing reach, boosting mobile app user engagement, maintaining communication, and building a dedicated community, to cite a few.