It’s probably common knowledge that a well-structured PPC campaign is a surefire way to an increased number of leads and sales for your business. A few slip-ups can, however, upend your entire campaign and cost you a lot of money. While it is true that there are a number of tools and services that can help marketers make the most of their campaigns, it’s always a good idea to keep a firm hold on the essentials of good PPC strategies.
In our infographic below we have listed out the top 5 common mistakes that marketers must avoid to prevent their PPC campaign from failing.
The sports betting industry is exploding. With a projected market value reaching nearly $90 billion globally by 2032, entrepreneurs and businesses are scrambling to capture their slice of this lucrative pie. But here’s the brutal reality: most sports betting...
Your website traffic just dropped 25%. You're still ranking on page one, but users never click through. Sound familiar? Welcome to the reality of 2025, where Answer Engine Optimization is quietly revolutionizing how businesses get discovered online.
While traditional SEO...
You've just launched your new website after months of work, only to watch visitors bounce within seconds. Sound familiar? You're not alone. With over 1.7 billion websites competing for attention, creating a site that truly converts requires more than...
Your marketing team is scrambling to meet quarterly targets while juggling repetitive tasks that drain valuable hours. Sound familiar? You’re not alone. Nearly 88% of organizations are increasing their AI investments. Yet, most remain stuck with basic chatbots that...
Healthcare app downloads are exploding, yet 90% of health apps fail to retain users beyond the first month. That's a brutal reality hitting healthcare marketers hard: especially when you're competing against giants like Teladoc and MyChart while trying to...
Choosing the wrong web development partner can cost your business more than just money: it can derail your entire digital strategy. With 71% of small businesses now having websites and the global web development market projected to reach $89...
Your competitor just snagged a massive client because their content appeared in ChatGPT's response, while yours got buried in traditional search results. Sound familiar? Here's the reality check every digital marketer needs to hear – 40% of Gen Z...
Your competitor just automated their entire customer service department, reduced operational costs by 50%, and increased productivity by 88%. Meanwhile, you're still manually processing invoices and wondering why your team works overtime every week. Sound familiar? Welcome to 2025,...
You're staring at a dozen tabs of framework documentation, and that familiar anxiety creeps in. Should you bet your next project on React? Will Angular's complexity pay off for your enterprise client? What if Vue.js becomes the next big...
Your organic traffic is dropping. Google's AI Overviews are stealing clicks. ChatGPT answers questions without ever mentioning your brand. Sound familiar? You're not alone: millions of website owners are watching their carefully crafted SEO strategies crumble as AI reshapes...