Is SEO going the way of the dodo in 2022? Should website owners stop publishing content in the hopes of the Big G putting it in the sweetest spot on the SERPs? According to our research, as in recent years or even arguably a decade ago, that would be a recipe for disaster.
Every digital marketer can’t have enough digital presence. While social media and paid traffic can help in that regard, there’s still no comparison to the amount of traffic you can gain if you rank high for high-value keywords. Even now, 68% of people’s online experience starts from a single search query.
There’s actually no better time than now to start leveling up your SEO game or start getting into it if you haven’t. Do take note that it’s a field that has vastly changed since its early years.
With this concise but data-packed infographic, you’ll be able to know the overall state of SEO in 2022. Is it still better than PPC? What SEO factors should you pay attention to and how important is each one? Moreover, gain insights regarding the hottest trends, not least of which are Core Web Vitals, People Also Ask, and Rich Snippets.
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The digital search market in 2021 was overwhelmingly Google’s at 86%, with Chrome staying equally dominant among web browsers. This is only proven further by the variety of SEO tools and extensions available in that browser, which tells you a lot about which platform you should be focusing most of your efforts on.
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