We have unveiled our latest infographic, “7 Dos and Don’ts of Mobile App Marketing”, which sheds light on vital aspects that mobile app marketers need to focus on to make sure their promotional activities drive results.

The information graphic gets down to the crux of a campaign and lists simple practices that will help app marketers crack the success code. It provides a visual walkthrough of key aspects of app promotion.

Infographic on 7 Dos and Don'ts of Mobile App Marketing

We were looking to create an infographic that captures the nuances of app promotion and drives the point home sans the bells and whistles of staggering statistics and extraneous information. Who needs statistics to support illustrations that hit the nail on the head?

The infographic presents simple guidelines along with fun illustrations that are tongue-in-cheek yet spot-on. We have designed and illustrated it in a cartoon-like manner with two fictional characters – Appy and Floppy – to give marketers an intuitive understanding of the prerequisites for the successful creation, implementation and execution of a campaign. We have presented a lucid cause-and-effect reasoning and also juxtaposed the results of effective and ineffective app promotion, in an easy-to-digest manner.

Dot Com Infoway has already established itself as a thought leader in the mobile app marketplace with its previous infographic (Apponomics: The World of Mobile Apps) and its white paper (How to Plan for a Successful App Launch). It was recently presented with About.com’s Readers’ Choice Award for 2013 after being voted as the Best Mobile App Marketing Agency.

Embed this Infographic on your site:

<a href=”http://www.dotcominfoway.com/blog/infographic-7-dos-and-donts-of-mobile-app-marketing
“><img src=”http://www.dotcominfoway.com/images/infographic-7-dos-and-donts-of-mobile-app-marketing.jpg” alt=”Infographic on 7 Dos and Don’ts of Mobile App Marketing” title=”Infographic on 7 Dos and Don’ts of Mobile App Marketing” width=”555″ height=”3470″ /></a> <br/><a href=”http://www.dotcominfoway.com/mobile-application-development/mobile-apps-marketing/”>Dot Com Infoway – Best Mobile Apps Marketing Agency</a> by About.com

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9 Responses to “7 Dos and Don’ts of Mobile App Marketing [Infographic]”


Hi guys,

Great infographic! It really encapsulates the key factors an app developer needs to focus on when marketing their app…if they realise they’ve got to market it at all :)

[...] Dot Com Infoway – Best Mobile Apps Marketing Agency named so by About.com [...]

[...] asociada al lanzamiento de la aplicación es fundamental.Hoy traemos una interesante infografía de Dot Com Infoway, una agencia de marketing móvil americana que resume muy bien qué se debe hacer y qué no se debe [...]

[...] Dot Com Infoway – Best Mobile Apps Marketing Agency [...]

[...] mobile app marketing firm Dot Com Infoway released its latest infographic “7 Dos and Don’ts of Mobile App Marketing” to show mobile app marketers the crucial facets they have to concentrate on to ensure [...]


Nice and awesome infographics


Very well exhibited. Right strategy for Mobile app marketing would bring in app at top most level. Wrong audience is the much taken mistake in today’s time. Also App store optimization is much required.


For driving meaningful results iPhone app markets need to know the facts about promotional activities. I hope this info graphic help to market your mobile app in better way.

John Carter | May 9th, 2015 at 9:54 pm

I really like your blog. Its nice and has really good information on apps marketing. I really thankful to this blog, as it helps me to know about various new things on mobile apps marketing. So I very much appreciate this article.

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