B2B Content Marketing Strategies to Look out for in 2016

B2B Content Marketing Strategies to Look out for in 2016

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Just a month into 2016, the marketing landscape continues to evolve, and as with every year previously, it’s time to look at what this landscape is bound to be like this year.

The Content Marketing Institute has released their findings about the content marketing trends that are set to dominate the B2B markets this year. The importance of having a clear-cut content marketing strategy is a clear derivation from these statistics. Additionally, effective social media marketing is one of the key influencers in the success of a company’s marketing strategy.

You can find here’s a quick summary of those findings in our handy infographic below:

B2B Content Marketing

Stay tuned for our infographic on B2C Content Marketing trends for 2016.

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