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DCI participated in mBillionth by showcasing its products, services and digital innovations in an exhibition organized as part of the one-day event. Held at India Habitat Centre in New Delhi on July 18, 2014, the expo provided us with significant opportunities to benchmark ourselves against leading IT service providers, boost the profile and brand influence of our firm, and interact with potential customers.

DCI mBillionth Stall READ THE FULL ARTICLE >>

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Business, Social Media


Every business, be it a well-established brand or an up and coming start-up, knows that social media is an essential part of a solid business strategy. A social media strategy does not simply involve setting up accounts across various platforms and expecting your customer base to magically increase. Just like with any other business plan, a social media strategy requires diligent thought and planning before being put into action.

6 steps to create a successful social media stratesgy plan READ THE FULL ARTICLE >>

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Infographic, Mobile Apps Marketing


We’ve just launched the 11th infographic in our information graphic series, which details the nitty-gritty of app development and marketing that app creators will need to look into to be successful in their efforts.

10-Step Checklist to Build & Market a Successful App details the necessary course of action – step-by-step from app concept to launch – to help apps reach their full potential. Serving as a business model for developers and creative hopefuls, the infographic is composed of foundational notes and operational checkpoints as well as tips for general success.

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Mobile Apps Marketing


App monetization is a hot topic today. More and more app developers are finding that their users don’t want to pay to download an app – they want it free, and they’re willing to suffer through advertising and other marketing methods to get that free price point. In fact, free apps routinely outperform paid apps in all categories save a couple (business utilities and navigation). Does that mean you’re doomed never to make a profit from your efforts? Not at all. Freemium has become the new standard, and some experts expect it to account for up to 93% of the global app market in just a few years. How can you monetize your freemium app? Actually, there are several options. Below, you’ll find five of the best-performing methods.

5 Effective Ways to Monetize Freemium Apps READ THE FULL ARTICLE >>

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Internet Marketing


Getting your content shared is essential for anyone engaged in online marketing of any kind. Going “viral” is the goal, but it’s harder to achieve than you might realize. Truth be told, there’s no golden rule, no magic bullet, that guarantees your content will go viral. In fact, most marketing experts have no idea why one post goes viral when another doesn’t achieve that critical mass. However, while viral spread might be the Holy Grail of online marketing, creating content that get shared is more important. You might never attain “viral” status, but good content that’s shared a lot can do wonders for your online efforts nonetheless. How do you ensure that your content gets shared? Here are the top six tips to make sure it does.

Top 6 Tips To Get Your Content Shared READ THE FULL ARTICLE >>

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Dot Com Infoway, a CMMI Level 3 multinational information technology company, is a pioneer in delivering software development, mobile application and Internet marketing solutions and technologies to businesses. With offices in India, the United States and Netherlands, DCI is positioned to become a leader in delivering advanced IT services for your business.

For more information, email ask@dotcominfoway.com or visit our Contact Page.

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